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Writer's pictureAva S

Unique Logo Critique



Tostitos, tortilla chip company. Tortilla chips are often shared at fun gatherings and parties. This is represented by the two T's sharing a tortilla chip which is the dot of the I over a bowl of salsa which is also a part of the I. The yellow and orange colors create an energetic and playful feeling, while the red stimulates appetite.

Sprite, a clear lemon and lime flavored drink. I like this logo because It is creative how the I is a lemon and lime. The yellow and green color also make you feel refreshed and cheerful.

Prada, luxury clothing brand that designs simple and elegant clothes. I like this logo because it has an elegant typeface which adds to the luxurious feel . The use of white and black also makes it feel luxurious, exclusive and classic.




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